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BSB61315 Advanced Diploma of Marketing and Communication

Course Code: BSB61315

Course Name: Advanced Diploma of Marketing and Communication

CRICOS Course Code: 094415K

Course Duration: Full time 52 weeks

Location: Melbourne, Australia

Tution Fees: AUD$ 11500

Application Fees: AUD$ 200

Material Fees: AUD$ 300

(Material and Application fees are non refundable)

Course Description

This qualiﬁcation reﬂects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies.

Entry Requirement

Successful completion of Year 12 or the equivalent level of study. Click Here

Minimum English level of IELTS 5.5 or equivalent. Click Here

Applicant must be 18 years of age or above

Academic Entry Requirements

Candidates considering this qualification can enter:

after achieving the core units of BSB52415 Diploma of Marketing and Communication

Units Description

Participants need to complete twelve (12) units of competency, including

3 core units plus
9 elective units

Unit Code	Unit Name
Core Units
BSBADV602	Develop an advertising campaign
BSBMGT616	Develop and implement strategic plans
BSBMKG609	Develop a marketing plan
Elective Units
BSBMGT605	Provide leadership across the organisation
BSBMGT617	Develop and implement a business plan
BSBMKG603	Manage the marketing process
BSBMKG607	Manage market research
BSBRSK501	Manage risk
BSBFIM601	Manage finances
BSBSUS501	Develop workplace policy and procedures for sustainability
BSBINN601	Lead and manage organisational change
BSBMKG608	Develop Organisational Marketing Objectives

Pathway from the Qualifications

After achieving BSB61315 Advanced Diploma of Marketing and Communication, individuals could progress to higher education qualiﬁcations.

Job Prospects

Job roles and titles vary across different industry sectors. Possible job titles relevant to this qualiﬁcation include:

Marketing Director
Marketing Strategist
National, regional or global marketing manager, or
Any position that is accountable for group outcomes and for the overall performance of the marketing function of an organisation.

Course Delivery

Training and assessment is based on a classroom based training model

Assessment

The assessment process includes the gathering of evidence to demonstrate the student’s competence. Students are assessed using written questions scenarios and project.

RPL/Course Credit

Della offers Recognition of Prior Learning (RPL) and Course Credit to students through the enrolment process.

Completion

At the successful completion of the course students will be awarded with the "Testamur" and a "Record of Results" which provides detailed Units of Competency completed in the course. At the Partial Completion of the course students will be awarded with a "Statement of Attainment" which will detail only the Units of Competency that student has achieved competency from the course.

Della International College Pty Ltd

Della International College Pty Ltd

Della International College Pty Ltd

Della International College Pty Ltd

BSB61315 Advanced Diploma of Marketing and Communication

Course Code: BSB61315

Course Name: Advanced Diploma of Marketing and Communication

CRICOS Course Code: 094415K

Course Duration: Full time 52 weeks

Location: Melbourne, Australia

Tution Fees: AUD$ 11500

Application Fees: AUD$ 200

Material Fees: AUD$ 300

Course Description

Entry Requirement

Academic Entry Requirements

Units Description

Pathway from the Qualifications

Job Prospects

Course Delivery

Assessment

RPL/Course Credit

Completion

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